Our approach

A clear route from concept to decision

Our development model is built around a sequence of questions. Each stage should produce enough evidence to decide whether to proceed, refine the opportunity or stop.

  1. Stage 1: Define the opportunity

    Establish the purpose of the destination, its intended market, the sponsor’s role and the relevant counterparties. Identify the evidence available and the questions that remain open.

  2. Stage 2: Test the foundations

    Evaluate development rights, land status, environmental constraints, access, utilities and community considerations with appropriate advisers. A concept should respond to these conditions rather than assume they will be resolved later.

  3. Stage 3: Shape the commercial and operating model

    Test the mix, phasing and capital requirements against market evidence and operator input. Assess the interfaces between hospitality, leisure, residences and shared infrastructure.

  4. Stage 4: Align roles and agreements

    Define responsibilities, decision rights, scopes and commercial terms. Partner discussions become commitments only through the appropriate agreements and approvals.

  5. Stage 5: Prepare for delivery

    Subject to rights, approvals and financing, establish the delivery structure, programme and procurement approach. Longer-term sponsor involvement is defined for each project through its agreements.

Decisions supported by evidence

Stage gates are intended to keep enthusiasm and evidence in balance. They provide a basis for transparent reporting and for identifying the conditions that must be met before further commitments.